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Gerwyn Davies' Vivid Costumed Photographs Toy with Portraiture

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Natalie Cooper
2 hours ago7 min read
The stage of contemporary photography has found one of its most compelling performers in Gerwyn Davies, whose vivid costumed self-portraits pose a deceptively simple yet profoundly theatrical question that resonates deeply with anyone who has ever stepped into a spotlight: what does it mean, in a portrait, to be hyper-visible yet completely unseen? Davies doesn't just take photographs; he constructs elaborate tableaus where he is both the set designer and the lead actor, swathing his body in fantastical, often absurdly vibrant constructions made from materials like inflatable plastic, synthetic fur, and metallic fabrics that transform him into architectural forms or abstract sculptures. This is portraiture as a grand, silent monologue, where the traditional goal of revealing the inner self is deliberately subverted.The face, that classic window to the soul, is frequently obscured or entirely erased, forcing the viewer to confront the costume not as a disguise but as the very substance of the identity on display. It’s a concept that would feel right at home in a avant-garde theatre production, where a character’s true nature is expressed through an exaggerated, symbolic costume rather than a soliloquy.Davies’ work echoes the legacy of artists like Cindy Sherman, who also used self-portraiture to explore constructed identities, but he pushes further into the realm of the object-body, creating a tension between the human form and the inanimate material that encases it. The resulting images are both playful and deeply unsettling—a colorful balloon creature perched on a minimalist balcony, a shaggy pink monster juxtaposed against a brutalist concrete wall.This interplay between the soft, almost cuddly aesthetics and the hard, impersonal environments speaks to a modern condition of isolation within spectacle, of shouting your presence with visual noise while feeling utterly anonymous inside the cacophony. For an audience, the experience is akin to watching a one-person play where the protagonist never speaks; we are left to project our own narratives onto these silent, spectacular forms, questioning whether we are looking at a celebration of individuality or a poignant commentary on its erosion in a world saturated with imagery.Davies, in his flamboyant invisibility, holds up a distorted mirror to our own performative lives on social media, where we craft elaborate digital costumes for ourselves, seeking connection through a curated version of self that often feels just as detached and opaque as his glittering creations. The photograph becomes the final act of this performance, a frozen moment where the artist has vanished into his art, leaving behind only the glorious, confounding shell for us to ponder.
#featured
#Gerwyn Davies
#photography
#self-portrait
#costumes
#identity
#art
#contemporary art

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