Boriswave, fighting-age men, cultural Marxism: how the far right is changing how we speak
5 hours ago7 min read0 comments

The strategic manipulation of political language by the far right represents a sophisticated and deliberate campaign to reshape public discourse, a phenomenon with deep historical precedents that demand serious analytical scrutiny. When Reform UK announced its policy to end indefinite leave to remain for immigrants, justifying it with the neologism 'Boriswave,' it was not merely adopting a catchy portmanteau but actively deploying a term engineered within the digital echo chambers of the extremely online far right, a term originally conceived as a racial epithet.As explained by Dr. Robert Topinka, an expert in reactionary digital politics, this linguistic framing is insidiously effective; it smuggles in a right-leaning ideological premise regardless of the user's intent, a tactic reminiscent of historical efforts to control the political narrative by controlling the very words used to describe it.This is not an isolated incident but part of a broader, calculated lexicon that includes terms like 'fighting-age men,' which dehumanizes migrants by reducing them to a perceived security threat, and 'cultural Marxism,' a conspiratorial catch-all that pathologizes progressive social change as a coordinated attack on Western civilization. The success of this project lies in its ability to migrate from the obscure fringes of online forums into the mainstream press conferences of political parties, thereby normalizing concepts that were once confined to extremist manifestos.This process mirrors historical propaganda techniques where language is weaponized to create a perceived common sense, making complex issues of migration and social policy seem simple matters of national security and cultural preservation. The consequences are profound, altering the very terrain upon which political debates are fought and potentially legitimizing policies that would have been politically untenable a decade ago. It is a battle for the dictionary, and as history has shown from the rhetoric of Churchill to the rise of populist movements across Europe and the United States, the side that controls the language often controls the outcome of the political struggle, making the vigilance of journalists, academics, and the public more critical than ever in deconstructing these loaded terms and exposing their ideological origins.